Toyota Prius Prime (Plug-in Hybrid) News

If you want up-to-the-minute updates on Toyota Prius Plug-in Hybrid news, you've come to the right place. Click on any of the latest news below and feel free to leave your comments:

By Brad Berman ·
September 19, 2017

Toyota’s New GR Performance Lineup Includes Sportier Version of Prius Prime Plug-in Hybrid

Toyota announced today that the design of the Prius Prime will add some excitement when the company introduces a high-performance version of the plug-in hybrid in Japan. While Toyota has not yet confirmed plans to launch GR option packages in the US market, the Prius Prime is the only model in the new performance GR sub-brand that is currently sold in the US. In Japan, the more stylish version of the plug-in hybrid, which offers 25 miles of all-electric range, will be called the Prius PHV GR Sport.

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By Brad Berman ·
June 02, 2017

Despite Mixed Reviews, Prius Prime Tops Plug-in Sales in May

The Toyota Prius Prime plug-in hybrid outsold all other electric models in May. That marked the second straight month in the top spot for Toyota’s plug-in hybrid that grants 25 miles of all-electric driving before resorting to gasoline. The model's relatively low price tag could partly explain why the Prius Prime is beating cars like the Chevy Volt and Tesla Model S, but it’s not the whole story.

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By Brad Berman ·
April 18, 2017

Toyota Prius Prime Is Catching Up to Chevy Volt as Most Popular Plug-in Hybrid

The best selling plug-in hybrid so far in 2017 is the Chevrolet Volt, which offers 53 miles of all-electric driving on a charge before reverting to some use of gasoline. But the Toyota Prius Prime—despite only offering 25 miles of all-electric range—is nearly as popular. The two vehicles currently stand as the second and third most popular plug-in electric cars this year.

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By Brad Berman ·
November 07, 2016

Toyota Plans a Long-Range EV for 2020

Japan’s Nikkei newspaper reported today that Toyota intends to mass-produce an electric car with a driving range of approximately 185 miles. According to reports, the automaker will dedicate a team starting next year to develop the vehicle by 2020. The future model will likely use an existing platform—such as Prius or Corolla.

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By Brad Berman ·
October 06, 2016

Prius Prime Makes Toyota a Legitimate Plug-in Hybrid Player

With the introduction of the 2017 Toyota Prius Prime, Toyota’s hesitation with plug-in hybrids appears to be a thing of the past. The Prius Prime plug-in hybrid will offer a EPA-estimated all-electric driving range of up to 25 miles up and at speed up to 84 miles per hour. It's due at dealerships in early November.

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By Brad Berman ·
March 24, 2016

Toyota Doubles EV-Range for 2017 Plug-in Prius

Toyota unveiled the new and improved version of its Prius Plug-in Hybrid at the New York auto show on Wednesday. In keeping with the plug-in market’s trend of increasing all-electric range, the new Prius Plug-in Hybrid will double its battery capacity to 8.8 kilowatt-hours—thereby roughly doubling its electric range to about 22 miles.

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By Brad Berman ·
May 01, 2015

Toyota Halts Production of Prius Plug-in Hybrid Until Late 2016

Toyota announced this week that production of the current generation Prius Plug-in Hybrid will cease in June. “We are hard at work developing the next-generation Prius Plug-in Hybrid,” wrote Nathan Kokes, Toyota brand manager for advanced technology vehicle marketing. “We are looking forward to sharing more details with you as we approach our launch date.”

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By Nikki Gordon-Bloomfield ·
October 10, 2013

2014 Toyota Prius Plug-in Hybrid Gets $2,000-$4,500 Price Cut

The ongoing price war between makers of plug-in cars continued this week with the announcement from Toyota that it will cut prices on its Prius Plug-in Hybrid for the 2014 model year. Essentially the same as the 2013 Prius Plug-in Hybrid—and without the garish two-tone paint job recently announced for the Japanese-market 2014 model—the new U.S. market version of the Prius plug-in gains no new visible tech or features, but is more affordable.

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By Nikki Gordon-Bloomfield ·
June 12, 2013

Drive Report: Mileage in a Week with the 2013 Toyota Prius Plug-in Hybrid

When Toyota unveiled its Prius Plug-in Hybrid in 2011, there was significant consternation in the plug-in car world. With only 11 miles of range, many EV advocates viewed the Plug-in Prius as not really very electric. To them, the Plug-in Prius was a car built with just enough EV range to give it access to California’s HOV lanes. But can the 11-miles electric range offered by the 2013 Prius plug-in hybrid make a difference to your gas mileage? Can you really drive the plug-in Prius like an EV? Or are you better off driving a car like the 2013 Chevrolet Volt?

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By Zach McDonald ·
May 22, 2013

Toyota Video Campaign Puts "Normal" Prius Plug-in Into Hands of Newbies

In a new series of web videos released last week, Toyota highlighted the "normal"-ness of the Prius Plug-in by dropping it into the hands of four everyday people who hadn't owned a plug-in before.

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