Think's Indiana Factory To Soon Close

By · August 30, 2012

It was just 20 months ago that, Barry Engle, CEO of Think, told, "There's an opportunity for American manufacturers to reassert ourselves and be at the forefront of electric vehicle production.” But the picture in August 2012 tells a completely different story—one that reveals that powering a car with an electric motor does not magically make it a success in the marketplace.

CBS News recently visited the Think manufacturing site in Indiana. The scene is no longer the ideal background photo opp of factory workers churning out electric Think City vehicles. Rather, two workers were there putting the finishing touches on the last couple of dozen Think City electrics that would soon roll out the doors.

The production site, which according to rosy projections was to employ 400 workers and produce 20,000 vehicles a year, never fulfilled its promise. Now in its fourth bankruptcy, Think Global has been bought by a Russian investor who apparently has little interest in reviving Think's site in Indiana.

CBS casts the story of Think's demise as an Obama administration boondoggle. The project to move Think production to Indiana was fully supported by Republican Indiana Governor Mitch Daniels, who gushed with support of the maker of a tiny plastic-body EV. “We believe that the coming era of electric cars, like the Think City, will find its home here in Indiana,” he said.

Appearing in January 2010 at an event to promote the $237 million expansion of an Enerdel plant (that was to build batteries for Think), Daniels said, “I've always been an internal combustion guy, but I have been converted in every way to electric vehicles. They drive great, by the way."

In late 2010, asked Engle about critics who say that spending taxpayer dollars on electric cars—specifically small two-door EVs like the Think City—is not a good use of public money. Engle replied, “If 20 or 30 years from now, if we’re able to convert what is an existing industry that has all kind of social, economic and environmental impact, and if we’re able to replace that with something that is far friendlier in all those aspects, whether it’s our children or grandchildren, they’ll look back and say that was pretty cool. They will say that was money well spent.”

The movement towards vehicle electrification continues at a relatively brisk pace, but the marketplace is showing that the viability of vehicles with questionable consumer appeal, like the Think City, should not be exaggerated.

Dorinda Heiden-Guss heads up the local economic development effort in Elkhart, Ind. As she sees it, Think's quick fate was mostly dictated by lack of public interest. "The market has not been what everybody anticipated it to be with electric vehicles," says Heiden-Guss. "You can hope for a lot of things. What reality is is something different oftentimes."


· · 5 years ago

Its sad to see another EV company bite the dust but, as I've stated earlier, there's a threshold for EV utility and price. If you try too hard to get the price low enough, the utility goes so low that the market is too small.
There's a Kent Taylor on a different thread at this site ( who is so happy about his Think yet he bought it used for only $10K. Would he be so happy if he had paid $20K for it? Someone has to be willing to pay $20K for something before its available used for $10K. If enough people don't pay $20K, the manufacturer will go out of business.
Wishing does not make EVs happen. Good business does.

· Warren (not verified) · 5 years ago

The Think was never $20K, it was $35.5. That is why it never sold. At $20K, many would have bought them. We are still waiting for an EV for the 99%.

· Spec (not verified) · 5 years ago

At $36K, the little Think City two-seater was just a non-starter with the 5-seater Nissan Leaf available for less.

Think was bought out by a Russian Timber magnate and supposedly they are working on a new 4 or 5 seater car at a new research & development department in Germany. Who knows if they'll every actually deliver anything. But if they do, then perhaps the Elkhardt plant could be re-opened to build that new car.

I picked up one of the orphaned Think City cars that they've been selling for a steep discount. I believe they are $22,300 from Mission Valley Ford in San Jose, California where they have 7 black ones available. And you can get them for the UNBELIEVABLY LOW PRICE of $16K in Oregon . . . that is BEFORE THE TAX-CREDIT!

I am very happy with the little commuter vehicle. I'll probably by a different plug-in car in the future but for now, this cute little red Think City serves my driving needs quite well. I wish the Open model was built, I would have loved that one.

· Spec (not verified) · 5 years ago

I think a decent number of people would pay $20K (pre-tax credit) for the Think City. But at that price, the company loses money.

· · 5 years ago

Right, Spec. Unlike Nissan, who can continue to sell the 12 to 13mpg Titan pickup truck when the buzz temporarily fades on their Leaf (and, hence, can also continue to sell their Leafs at a loss for several years before turning a profit, as Toyota was able to do with the Prius,) an EV-only company like Think was at a distinct disadvantage.

And, as ex-EV1 correctly points out, this is far harder on a small EV-only company whose products were aimed at a budget oriented market.

Really a shame. For a squat little 2-seater, I far prefer the look of the unpretentious Think than the fugly-angular Smart. If this car really was able to retail new for around $20K, it probably would have succeeded.

Any more of those low mileage used ones out there for the $10K range?

· · 5 years ago

Well, I did some googling and found Think's inventory clearance sale web page . . .

$35,495.00 is the base price, before delivery fees are added and tax credits are subtracted. There is no Arizona purchase option listed but a California-bound Think would work out to exactly $10K less, if your taxable income was such that you could take full advantage of all those federal and state incentives.

Given that you can buy a Leaf for about this same price (with room for 5, warrantied from a company still in business, etc.) I don't think (Think?) many of these are going to be moving very quickly. Now, if the base was closer to around $22K and came out to the mid teens after incentives, this would be worth considering.

The 16K Oregon ones would be a steal. Too bad they're finished in "Model T black." Here in Arizona, you'd use most of your battery's capacity simply running the air conditioner and washing the light tan dust off of it constantly.

The low mileage one that Kent got for $10K? I'd be happy with one of those.

· Spec (not verified) · 5 years ago

That "inventory clearance" page is outdated and does not reflect current reality.

The Think City cars in Northern California are around $22K. Last I heard, they have 7 of them but they are all black.

The Think City cars in Oregon appear to be $16K which is a ridiculous bargain. After the tax-credit, the car is essentially free when you consider the gasoline savings you'll get over the next 6 years. I don't think all the Oregon cars are all black.

· Larry, Richmond VA (not verified) · 5 years ago

By all accounts the Thinks are decent cars, a little small for the American market and maybe a bit too simple, not enough gimmickry. But the real problem was the price, $42,000 at one point. It's just difficult to understand how it could cost that much to produce a Think. I'd figure maybe $16K for a 20 kWh battery, and $16 K for everything else - the motor and electronics should'nt be all that expensive, once the engineering was completed. Why should it cost more than a compact ICE car, excepting the batteries. So seems it ought to have been $32,000 or so, which was their original projection. Maybe a small outfit like Think couldn't source parts as cheaply as Ford or Chevy. Yes, Thinks are selling for practically nothing now, but that just reflects the instability of the company. What do you do if your Think breaks down? Try to call the guy in Russia? It's not like you can just swap in an off-the shelf Curtis controller like you could on the old DC EVs. The price reflects that risk.

· Jim McL (not verified) · 5 years ago

More Think bashing, I thought that was what All Cars Electric specialized in.

It has long been known that production of the next 4 door model was not going to be in Elkhart. The last I heard (and I spoke with Think NA staff two weeks ago) they are still discussing whether Elkhart will be the global parts warehouse.

Another Think owner visited Elkhart earlier this week and reported the same day this questionable article was published:

There was no mention of Elkhart closing.

I paid $20,000 for my second Think before the tax break. We paid $36,500 for our first Think nearly a year and a half ago. Most people these days are paying about $23,000.

· · 5 years ago

@Jim McL,
re "More Think bashing"
I, for one don't hate the Think if taken alone, however, it is a threat to all EVs because of the perception problems it may or may not create or reinforce:
1) As a minimal car (glorified golf cart), every time someone sees one, the common myth that EV = golf cart is confirmed. They leave, assuming that an EV won't work for their needs.
2) If their product doesn't offer enough value to survive and they go broke, it will again confirm the common myth that EVs aren't viable because their market is too limited. I hope this isn't happening.
I personally would rather that Think never existed as it just makes electrification of our transportation that much tougher. The best thing we can do now that naive people have let the genie out is to bash it in order to remind most people that it does not represent the potential for EVs and they should discount it as a lame attempt, not the end EV game.

· Jim McL (not verified) · 5 years ago

Wow, with friends like EV1 driver, we don't need enemies.

Sounds like sour grapes that your EV1 was crushed when the contemporaneous Fourth Generation Think built by Ford was saved? They were mostly shipped back to Norway and most are still in service today. There are about 700 in service in Norway alone, more in Germany, etc. You can usually find a few in the classified ads there:


Also jealous that the Think was reborn as the Fifth generation with an American Made Lithium Ion battery (EnerDel was spun out of Delphi), which no other EV on the market can claim?

Also jealous that Think continues in Saturn's tradition of advanced polymer body panels that don't dent, rust or scratch? Unlike every other tin can EV on the market that looks like every other car stamped out of cheap sheet steel for the last 100 years?

Also jealous that Think survived the great recession longer than GM and Chrysler and came out without the help of government? There was actually a bidding war between Turkey and Russia.

Try actually driving a Think. I have given dozens of rides to people. No one reacts with your ill-informed impressions. In fact, two people I gave rides to bought their own Thinks.

· · 5 years ago

@Jim McL,
I did test drive the 1st gen "Ford" ones once. IIRC, it drove fine on city streets but it couldn't exceed 55 mph. It held just as many people as my EV1 so it was just as good for errands as the EV1 but clearly not for those who drive long distances.
I doubt that I'm jealous of the Think though. That part really isn't personal for me. I'd have been happy to trade the EV1 in for a more practical EV. I'm thrilled that any of the real EVs such as the RAV4EV and Ford Ranger EV survived. I even helped to pressure Toyota to save the RAV4EV.
I really just want to end our dependence on oil and significantly reduce its usage.
I'm glad to hear that some people do like the Think. I just don't believe that very many of the miles driven using gasoline are likely to be replaced by miles in the Think and that the perceptual damage will be even worse.
I could be wrong but I feel confident enough to speak my piece.

· Cliff (not verified) · 5 years ago

After leasing a Mini E for 2.5 years and 25000 miles (Jim McL leased one also) I started looking into purchasing (rather than lease) an EV . Doing some research ,I came in contact with Jim,who had purchased his first Think about a year before and had approx 12000 trouble free miles. I too purchased one ,drove 300 miles to test drive ,and bought it on the spot for $22500 . With the anticipated $7500 federal tax rebate ,the cost of the car is $15000. Regardless of the condition of the manufacturer ,it is a good car for doing what is is designed for , Commuting. It has a top speed of 70-75 mph range of 70 to 100 miles and holds a heck of a lot more cargo than the Mini E ever could. I have over 4000 mile on mine since May and couldn't be happier . I drive it 25 to 50 miles a day and don't look at it as a "green" car ,but something that costs almost nothing to drive and will pay for itself with the $300 a month I no longer spend on gasoline.
As an aside ,I have given many people rides in my Think and all have come away with a new found knowledge and understanding of what is like to drive a battery powered vehicle,maybe even had them consider buying one for themselves. Even if they don't buy a Think ,they may consider another make of EV for their next vehicle purchase. I do not see any harm with that.

· Jane C (not verified) · 5 years ago

@Warren - You say, "The Think was never $20K, it was $35.5. That is why it never sold. At $20K, many would have bought them. We are still waiting for an EV for the 99%."
I paid $22K for mine a year ago BEFORE the federal tax credit, so please know what you speak of before you speak.

@ Larry, Richmond, VA - You comment, "What do you do if your Think breaks down? Try to call the guy in Russia? It's not like you can just swap in an off-the shelf Curtis controller like you could on the old DC EVs. The price reflects that risk."
The auto dealer that delivered my Think maintains my warranty, and I've had immediate and excellent service from them when required. Also, the 24-hour roadside assistance is still very much in service. In addition, the Elkhart plant has a supply of parts, as I understand it.

@Cliff - I echo nearly everything you posted. I've driven my car nearly a year, it has almost 12K miles on it. It's about to go for its first scheduled service - that will include, I belive, a tire rotation. NO gasoline, no oil changes, and it has had exactly two issues since I bought it: I burned up a 12V battery because of an issue with my wall charger at home (in other words, not a Think issue), and I ran out of charge in a snow storm on the way home from my 56 mile commute (because I was stuck behind an accident)...and that day, I called roadside assistance and they appeared in 20 minutes to take me and my car home. I look at that as I could have just as easily run out of gas, and as I told the snarky tow truck driver, he just didn't carry the type of fuel I need!

It is a shame that people and the media print ill-informed information and opinion as if it is the full truth. Yes, Think (the company and the car) is not the be-all and end-all answer for EVs - but it was THE answer for me, when I needed a car I could afford, and I could no longer afford gasoline for driving over 100 miles a day. I'll keep my car until it literally will not roll. And I will smile and wave at every gas pump I pass.

· dex (not verified) · 5 years ago

Every where I go in any of my evs I get questions from people making 8$ an hour and spending 15$ to get to work and back. I also get questons from people that are well off. Ive been driving evs for years and have a think and 2 forces currently. Ive built my own ev as well. The think is a great car, the ev1 was as well (im in detroit) as is the leaf. miev etc. At this point its really just initial cost thats stopping wide spread adoption. I dont think the big 2.5 are going to be the ones that give us a peoples ev. I think it will be conversions or small companies for a while. There will be a tipping point sooner or later because we cant keep goin the way we are going. I dont care what ev we all drive, just so when we can and if it makes sense we drive one. I drive 54 miles a day and about 50 over the weekend. Thats it ive had a car with 55 mile range (my conversion) and its fine. Heck one of my forces is still lead and only has a 40 mile range. Ive used that several times to go to work and plugged in. On a daily basis people just dont drive that much an ev any lihium ev really makes sense. I paid 20K for my think and anticiate the federal rebate as well. Its a no brainer for me. We need butts in seats now any butts, any seats.
Im very happy with my think.

· · 5 years ago

Too bad about the Think company. My Think City and 2 CNG adapted cars got me off of gasoline for the most part, which was my goal. The CNG cars can still run on gasoline, but I hardly ever use gasoline anymore. I drive my Think City over 75% of the time.

· Tom R Simenstad (not verified) · 5 years ago

Bashing one EV just because it does not fit one's needs is not the best way to promote EVs in my opinion.

Back in 1999 the tiny Norwegian company PIVCO's EV was good enough for the giant car manufacturer Ford USA to buy the company and rename the company and EV Th!nk. NEVs and electric assisted bicycles were also sold under the Th!nk umbrella, but those were manufactured by others. A couple of years later, the major car manufacterers in the USA forced the government to withdraw the law about selling a certain percentage of zero emission vehicles. Ford sold Th!nk and an entirely new vehicle class, the Public, was developed by the new owners. The Public idea is best descibed as self driven taxi cabs, i.e. Public EVs would be located at many central spots in major cities and the citizens could take one for transportation to another spot. This idea is perhaps hard to understand for US sitizens because public transportation is almost non existent in the USA. Anyway the new Th!nk company went bankrupt after a hand full of prototype Publics were manufactured.

The Th!nk EV was too god to die and the Th!nk name was accuired by the original founder of PIVCO and other major investors. Back to the original idea of a small EV for local city transportation, with plastic body to withstand the annoying dents and scratches from congested city conditions in Europoean cities. Plastic does not rust, either. Adding increased top speed for short bursts of US highway driving makes this an international - world wide - EV. The fifth generation Th!nk EV rolled off the assembly line at Aurskog in Norway on October 30 2008. August 2009 the production was moved to the Valmet factory in Finland, which among other cars assembles the Porsche Cayenne. This is the Th!nk one car buy today.

Some people might not like the look of it, but the Th!nk EV has won several awards for industrial design.

Tom R Simenstad
Oslo, Norway
2000 Th!nk driver, still with the original battery

· Myles from Portland (not verified) · 5 years ago

As a relatively new 2011 THINK City owner also, I have tons of praise for the car...perhaps not so much had I paid a lot more for it, but overall I love it and commute about 50 miles each day with a single evening charge costing less than $2. It's the first new car I've ever owned and the only car that will pay for itself in a short number of years' fuel savings over our gas car's 26mpg.

As to THINK being relegated to history, I'm not so sure. Tom mentioned in the Yahoo THINK forum that someone in Norway owns a THINK City with VIN# that translates to German manufacturer, Finland assembly, Year Model 2012 (!) and an ID# that indicates US Market. This is the first year model 2012 THINK electric that we know of and may indicate that these cars aren't just being liquidated but that 2012 THINK City cars are already coming off the production line and targeted at the US Market. It wouldn't surprise me if when the last of the 2011 inventory is cleared out this month at Elkhart that we start hearing about 2012 cars being available here. Or perhaps the 2012 model marking on that Norwegian car was a mistake? I'd bet not.

"THUNK" #900341

· · 5 years ago

Its good to hear from so many Think owners and fans. I would like to ask you all to go out and recruit as many other buyers as possible to order Thinks. With a lot of orders, they may be able to stay in business.

· Spec (not verified) · 5 years ago

Well . . . it will show that there is interest in EVs but at a lower price. People are buying the Think City cars at a reduced price but it is not a price that would support a going concern. But perhaps if they build a 4-seater that has more appeal, they could raise the price a bit and get some buyers at a higher price that could support a company.

· Spec (not verified) · 5 years ago

I feel the Think City is great little car. I love my Think City. However, as person that bought one for $22,300, I clearly did not like it enough to buy one when they were offered at $36K. EV prices need to come down a little (and/or gas prices need to go up) before they'll really catch on within the mainstream. With the exception of maybe Tesla, I don't think the little EV companies are going to be the ones that bring us the EV age. It is just too hard for them to reduce costs. Former Think CEO Richard Canny summed it up in this article:

Right now, the PHEV model seems to be working best as evidenced by the Chevy Volt's sales dominating over the Leaf, Mitsubishi-i, Tesla, and other pure electrics. So be it. I think there will be a market for pure EVs as well. I just want to see more electric miles driven.

· Jim McL (not verified) · 5 years ago

In my opinion, there are 2 main reasons that Think fumbled with the fifth generation City car in the US.

1) The Great Recession, which also brought down GM and Chrysler. Except Think lasted longer and came out of bankruptcy faster and with more suitors.

2) They actively discouraged private buyers in the early stages, focusing instead on fleets.

I had to argue with Think to get them to sell me my first City EV, since they were reluctant to sell it into a region that had no established service. Service? I told them it is an EV, the most mature design on the planet. I don't expect mush of anything other than windshield wiper replacement. I had the BMW electric Mini E for a year and put 23,000 miles on it. I expected (and got) a ~much~ more reliable reliable car with the Think. Also, I told them I am an electrical engineer, working in the automotive field (heavy truck design) and if I had any issues, I would fix the car myself.

Fortunately, Think appears to have embraced the private consumer finally, and hopefully will continue to do so when the four door model launches. Unfortunately I don't expect the four door to launch in the US first.

One of the English Think discussion lists is here:

A Norwegian Think forum is here:,29.0.html
(Google translate works well enough and you can post in English.)

· Rokeby (not verified) · 5 years ago

The truth is, right now nobody knows whether the EV will, by having many sizes and ranges a function of dollars spent, become a broad based personal transportation option or a just a new personal transportation oddity, not unlike the Segway, the proverbial "answer looking for a question." It may be that the small commuter car is the most advantageous union of a light, highly maneuverable vehicle and finite range.

In comparisons with other cars and EVs, the THINK suffers from being at the forefront of two emerging consciousnesses that aren't yet part of main-stream US vehicle purchaser's minds:
* electric propulsion with the need for frequent recharging, either at home or a remote charger at work or a public site.
* minimal size, both vehicle dimensions and engine displacement

Recently, the Fiat 500, Toyota IQ, and Chevrolet Spark joined the Smart Car and 2 door Yaris on the market. (Irrespective of what the manufacturer may say, I for one would hate to have to argue that either one of these cars could seat four adults.) This would suggest that consumers are starting to see that "small is beautiful," if it works given your personal transportation needs.

As a THINK owner/driver I rarely if ever feel anxiety about range. But then, I was careful to determine that absent a total HV battery failure the ~75 mile repeatable range, minus reductions for AirCo and heating use, and even mileage reductions due rainwater standing on the roadway, the THINK easily meets my typical driving needs for this car of 40 miles per day. However, it is clear that the THINK, or any currently available EV for that matter, is not for everyone.

As to the future of THINK as a going concern, I don't know. Those of us who have had a failure in the HV system have gotten direct service in the form of on site visits from factory reps from either/both THINK USA and even EnerDel the battery manufacturer. Hopefully this is a indication that THINK is striving to create a loyal owner base. A good sign, as far as it goes. It suggests that THINK may be looking to a future with a new car having a broader appeal.

As early as 2008, THINK was circulating renditions of a planned 4-door model. Originally it was named the THINK Ox. Recently I've learned of a possible name change to "Continue." Where it might be built, when it might be available, and what it might cost has not be announced to my knowledge.

THINK Ox/Continue pictures:

· Frank Smith (not verified) · 5 years ago

In 2004 my daughter bought her fiirst new car, a Saturn ION. The car critics were so against a plastic cars that Saturn switched to using metal and of course now Saturn no longer exist. My daughter still has her ION and even though it rarely gets washed and has never been waxed it still looks pretty damn good. No metal car that sits out in the weather as long looks as good. So even before I saw the Think I was already sold on the concept of a plastic car body for a low maintenance durable exterior.

95% of my trips are 30 miles are less, most are 5 miles or less. Now that my daughter is grown and out on her own it is just me and my wife so we never need more than two seats and most trips are usually one person. I looked at the Leaf but realized that I did not need to drag around a back seat every where I went. The Volt was never in consideration for similer reasons. I did not want to lug an ICE engine, generator, and gas tank on all my short trips. I wanted a car just like the Think before I even saw the Think.

Since my Think purchase I have been completely happy with my decision. Most new cars I have owned I have parked at the very end of the parking lots in fear of getting door dings. My Think I never have to worry about door dings, scratches, stone chips, rust, paint pealing or fading. And I never have t wax it.

· phoenix (not verified) · 5 years ago

I own an Oregon Think City. and yes it was 16K. It ran great for about 3 mos (but never recharged in E Mode). then it failed. the traction ion battery pac still worked but something in the car wasn't sending the "signal" for the traction battery to actually make the car least that's the way it was explained to me. Unfortunately, nothing was ever explained to me by Think. The garage contracting with Think told me, as best they could, what they learned was wrong via Think Technicians. The Think Techs never could fix the problem and so replaced the car with a whole new battery pack. after the car was out of commission for a month, and just after i got it back, i rec'd a notice from Think telling me they were going to "upgrade" my heater...for free! lol. My suspicions, as many other owners, was that the original heater probably was faulty and they needed to switch it out. Since the switch-out the car no longer charges the batteries in Economic mode (E-Drive) at coasting or braking. The car only BRIEFLY recharged after the new batt pac was put in. before that, it never recharged anyway in E-mode. my guess is, the car will stop running again since i don't think they ever fixed what was wrong with it since it has now stopped recharging in the E-Drive mode, again. It's just a matter of time before it goes kaput. i don't take it on long drives. i stay within 2-3 miles of my house and use my gas car when i need to exceed that range. So, far, from watching the electric car websites here in portland, no one else seems to be having any problems with their Thinks. Either the car really stinks, though, or i just got a dud.

· Noel Ingle (not verified) · 5 years ago

I own a Think and I knew exactly what I was getting into when I bought it a couple years ago. Figured I'd be maintaining it myself at some point. It was the only EV available a couple years back that the average person could buy immediately. All the Leafs were going to celebrities. I'm amazed Think has been able to support the car for the past year. All of your Oregon Nissan and Mitsubishi dealers have had their EVs on the sales lot for a year now, but you bought Thinks from a failing company? What did you expect?

· · 5 years ago

Yeah, that's always the bugaboo with EV's from a small outfit, and there are no US service points remotely near me (nearest one is 400 miles away, next is 600). I'm ok with my Roadster until the warranty is up at 36000 miles/ 36 months. At that point I may be looking to trade it in.... But those of us who took a chance on a Startup at least did our "Green Shoots" part.

· Noel Ingle (not verified) · 5 years ago

I'm totally hooked on EVs based on my experience with the Think City. I look upon the Think car as a learning experience. I now know exactly what I want in my next EV. I test drove the Ford Focus EV last weekend and it was great. I like it as much as the Leaf. The Focus EV has 30A home charging so it charges twice as fast as the other EVs(excl Tesla). New EVs are coming to showrooms from more established automakers.

· · 5 years ago

Speaking of the 2013 Leaf, does this have 3.3 kw, 6 kw, or 7.2 kw charging? (assuming 240 input)?

· Noel Ingle (not verified) · 5 years ago

I've heard the 2013 Leaf is supposed to have 6.6kw(30A) home charging and manufactured in Tennessee. 30A+ home charging is a definite requirement for my next EV. So far only Focus EV , RAV4 EV , and Tesla are 30A+.

· Kent Taylor (not verified) · 5 years ago

Ex-EV1 owner......I still have my Think and love it at the used purchase price of $10K. You asked if I would hve been as happy, had I purhased it at $20K. 200 of the cars were sold in Indiana at $19,999 new. I actually would have purchased one at 20,but the 200 were gone, by the time I went for the purchase. 10 of the cars that sold for $20K with a Project Plugin Incentive were traded in a year later(2012) and I purchased one used for $10K. So the answer is yes, I would have been as happy at $20K. I just happened onto one at 10 a year later.

· · 5 years ago

@Kent Taylor,
Good to know that its working for you.
Part of the problem with EVs is that they tend to cost a lot in their early days, even though they have limitations. It can be very difficult for people to lay out a lot of money for something unfamiliar that they aren't sure will meet their needs. $10K isn't nearly the same risk as $20K.
I hope that you're able to show how the Think can work for many of your friends, families, neighbors, and colleagues. Maybe they will willing to take a $20K risk for the next similar EV so it's manufacturer can get a foothold in business. It would certainly be nice if there were more successful EV startups. On the other hand, Think has been down more than once so maybe it, too, will be revived again.

· Kent Taylor (not verified) · 5 years ago

Since the Think is a head turner, I talk to at least one to two people a day. (Central Indiana) When I lay out the advantages rather then the negative press EV's get, it's understood. At $20K, they would sell in a heartbeat. Since the car was introduced in Indiana a year and a half ago, you bet I've been pushing production EV,s. now that I own one, I'm able to allow people to test drive a EV to change the negative perception. I also hope to get started on a conversion in the spring. The negative press and cost are obsticles in the EV market. I only drive a gas car these days, when I have to. 95% of my driving these days, is in the Think. The gas car sets most of the time. We also have a pretty good charging station infrastructure started in Central Indiana. That helps on distance.

· · 5 years ago

@Kent Taylor,
Thanks for being an EVangelist in IN.

· · 5 years ago

FYI, Think is supposedly working on another car.

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