Nissan Announces LEAF Lease Special Rate of $289
In an effort to increase sales of the all-electric LEAF, Nissan is now making an attractive lease offer. Qualified customers can lease the 2012 Nissan LEAF SV for $289 per month for 39 months with $2,999 in out-of-pocket expenses (excludes tax, title, registration and destination charge), based on 12,000 miles per year. That's a relative bargain considering that the LEAF SV retails for $35,200.
The lower lease reveals that Nissan is aware that it must dramatically increase the pace of LEAF sales if it's going to achieve sales targets for 2012. The company was hoping to sell 20,000 LEAFs, doubling U.S. sales compared to last year. In April, Brian Carolin, senior vice president for sales and marketing for Nissan North America, told Detroit News that, "Our target has not changed."
However, through May, year-to-date 2012 sales of the Nissan LEAF reached only 2,613 units. That's only slightly above last year's pace, in which 2,167 sales were reported through May 201.
Most LEAF lessees opt for the well-equipped LEAF SL rather than the base SV. LEAF SL lessees will pay a bit more—$319 per month for 39 months with $2,999 down and 12,000 miles per year—but the SL features the desirable quick-charge port, fog lamps, a rear-view monitor, and a solar panel spoiler.
Dealerships across the US are now advertising the LEAF as being in stock and ready for immediate delivery.
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