Motor Trend Strikes Back at Limbaugh Over Car of the Year Criticism

Zach McDonald · Zach McDonald · 1 year ago

It's no secret that Rush Limbaugh isn't a fan of "Government Motors" or its Chevy Volt, but when he took aim at Motor Trend magazine's credibility last week in response to the publication naming the Volt its Car of the Year, Rush may have miscalculated how much easier it is to attack a non-sentient automobile than one of the world's top publications specializing in them.

“Folks, of all the cars, no offense, General Motors, please, but of all the cars in the world, the Chevrolet Volt is the Car of the Year? Motor Trend magazine, that’s the end of them," Limbaugh said on his radio show last week. "How in the world do they have any credibility? Not one has been sold. The Volt is the Car of the Year?”

Limbaugh's harsh words didn't go unnoticed at the magazine. Within days of the rant, Motor Trend issued a rebuttal on its blog, calling out Limbaugh for criticizing a car he had never driven and several inaccuracies mentioned in his campaign against GM and the Volt.

"Our credibility, Mr. Limbaugh, comes from actually driving and testing...virtually every new car sold, and from doing this once a year with all the all-new or significantly improved models all at the same time. We test, make judgments and write about things we understand," read the post. "If you can stop shilling for your favorite political party long enough to go for a drive, you might really enjoy the Chevy Volt. I’m sure GM would be happy to lend you one for the weekend. Just remember: driving and Oxycontin don’t mix."

Motor Trend also set the record straight on a right-wing talking point in which the Volt and electric vehicles in general are portrayed as an Obama-devised ploy to steal tax dollars and give them to auto companies. "GM began working on [the Volt] before the November 2006 elections, when the Republican Party had majorities in the House and Senate, before President Bush had signed a single veto," reads the blog post.

As for Rush's charge that the Car of the Year shouldn't be awarded to a car that doesn't yet have any sales, Motor Trend points out that they do have access to new vehicles before they go on sale to the general public.

It would be interesting to see where the overlap between Rush listeners and Motor Trend subscribers comes down on the squabble. Will they trust their favorite right-wing mouthpiece—who likely has never been in the same room with the car he hates so much—or professional automotive reviewers?

Unfortunately, thanks to the politicization of the Volt, there will be people who base their judgments of the car on their opinions about Barack Obama—a reality that probably doesn't sit well with Bob Lutz, the lifelong Republican and former GM executive credited with starting the Volt program.

Comments

· TD (not verified) · 1 year ago

If guys like Lutz want the demagoguery to end they need to man up and publicly denounce them.

· NeilBlanchard · 1 year ago

Rush actually got to drive one of the Ford Focus EV (prototypes) in the "Green Car Challenge" that Jay Leno used on his short-lived show. Jay teased him with "helping save the world" but Rush protested mightily. I can't find the link...

Rush Limbaugh got the worst time (~1:29) because he drove back and hit the Al Gore cutout a couple of extra times... real mature, that guy.

Sincerely, Neil

· jim1961 (not verified) · 1 year ago

I'm probably going to make a few people angry but here's a comment I made on the Motor Trend blog about the Rush/Volt/Motor Trend controversy.

Although your focus was clearly on Rush Limbaugh I’m glad you took a small swipe at the “electric car purists on the left”. Many of these EV “purists” are people who viewed the conspiracy theory “documentary” film, Who Killed the Electric Car. I can’t blame non-technical viewers for believing the conspiracy theory because the spinning of the conspiracy theory was very well executed in WKTEC. As an auto mechanic and electrical engineer I have just enough knowledge to have seen right through that film. For those of you who saw the film and are crying fowl I’d like you to hear me out then view the film again. In WKTEC they talk about Texaco buying up the majority stake in nickel-metal-hydride (NiMH) battery technology in order to “crush” NiMH batteries. Later in the film they show hybrid cars. Hybrids use NiMH batteries. The film contradicts itself. Did anyone else catch that? The film was released in 2006. The Honda Insight hybrid debuted in 1999. The Honda Insight concept was shown at the 1997 Los Angeles auto show. Presumably it took at least a year to build the concept. That’s 1996, 10 years before WKTEC told us the NiMH batteries were killed by Texaco. I’m an electrical engineer and I personally used NiMH batteries in a product I designed in 2000 so I was laughing at this point in the film. Enough about batteries, lets talk about crushing cars. Any longtime reader of Motor Trend or other car mags knows about the Chrysler turbine car of the early 1960s. Chrysler’s prototype turbine cars were loaned to consumers for testing. Chrysler decided the turbine car was not viable so they took the cars out of the hands of consumers and they crushed most of them. That’s what car companies do with prototype cars when they cancel the program. It’s standard operating procedure. Nobody called it a conspiracy that I know of and the state of California never tried to force Chrysler to mass produce turbine cars. The biggest lie told in WKTEC was that batteries had nothing to do with “killing” the electric car. Anybody who knows anything about electric cars knows that batteries have always been the weakest link of electric cars. I'm tired of people bashing GM based on politics or conspiracy theories. Go GM! Buy American!

As far as Rush Limbaugh is concerned… I didn’t like him even when I was a Republican.

· indyflick · 1 year ago

There's an old adage applicable here, "Never wrestle with a pig—you'll get filthy and the pig enjoys it".

· indyflick · 1 year ago

@jim1961, perhaps this article will help you understand what really happened with the NiMH batteries. http://pppad.blogspot.com/2007/05/nimh-held-hostage-by-chevron-texaco.html

· ex-EV1 driver · 1 year ago

@jim1961,
My understanding is that the limit Chevron-Texaco places on NiMH battery use is that it can't provide more than about 10% of the total horsepower of the vehicle. I don't know the exact amount but it is small compared with what a car generally uses. This allows it to be used in the wimpy non-plug hybrids that have been on the roads since the late 1990's but not in pure EVs or hybrids that can be driven with full performance on electricity only.

· abasile · 1 year ago

Mr. Limbaugh is a fool to continue criticizing the Volt, and now Motor Trend. Does he really want U.S. foreign policy to remain hostage to our dependence on foreign oil? We can't simply fix this problem by drilling enough here. That said, I personally have ample reasons to continue voting for conservative Republicans. I just hope and pray that more come to realize that we really should be doing more to achieve energy independence, if not better environmental stewardship.

· Lad (not verified) · 1 year ago

When will you people understand that Limbaugh makes his money as an entertainer. I am amazed you take him seriously. And, I'll bet he laughs about how gullible his audience really is. Did you ever notice that the people who talk on his show never disagree with him? Why? because that's part of his format...screen the callers. When I read about his latest disturbance, I laugh at the folks that want to debate his crazy claims. Take him for what he is; a man who makes his money entertaining with ridiculous statements and stirring the public pot.

· Jim1961 (not verified) · 1 year ago

Indyflick,

Conspiracy theories die hard. NiMH batteries have been WIDELY available for a long time. Check out this link of an electronics mail order catalog. They have 100 different types of NiMH batteries available.

http://search.digikey.com/scripts/DkSearch/dksus.dll?lang=en&site=US&WT....

Have you ever seen those battery powered radio controlled model cars? They use NiMH batteries. NiMH batteries are all around you and you don't even know it. I have a radio controlled airplane in my garage that uses NiMH batteries.

As part of designing an electronic device which required batteries, I personally did research on different types of batteries in 2000. NiMH are lighter than lead-acid batteries but are more expensive. Lithium-ion batteries are lighter than NiMH but even more expensive than NiMH. The battery pack in the Volt is state-of-the-art lithium-ion cells. The battery pack weighs over 400 lbs and can store the energy equivalent of one-half gallon of gasoline.

Don't get me wrong. I'm TOTALLY in favor of electric cars and I'm just as excited as anyone else is about Volt and LEAF. Conspiracy theories are a pet peeve of mine.

· indyflick · 1 year ago

@Jim1961, it's not a conspiracy theory, it's a fact. We're not talking about NiMH transistor radio batteries, we're talking EV-95 NiMH batteries, which is what the patent covered. Because Chevron locked up the EV-95 NiMH batteries, the OEMs turned to Li development.

· Jim1961 (not verified) · 1 year ago

The NiMH batteries used in hybrid cars are not tiny cells used in transistor radios.

From wikipedia:

Ovonic Battery Co. in Michigan altered and improved the Ti-Ni alloy structure and composition according to their patent and licensed NiMH batteries to over 50 companies worldwide. The "invented NiMH variation" of Ovonics consisted in special alloys with disordered alloy structure and specific multicomponent alloy compositions. Unfortunately linked to their composition, calendar and cycle life of such alloys always remain very low, and all NiMH batteries manufactured at the present time consist of AB5-type rare earth metal alloys. Currently, more than 2 million hybrid cars worldwide are running with NiMH batteries,[6] e.g., Prius, Lexus (Toyota), Civic, Insight (Honda), Fusion (Ford), and others. Many of these batteries are manufactured by PEVE (Panasonic) and Sanyo

· Jim1961 (not verified) · 1 year ago

Indyflick,

Cobasys does not have a patent covering the manufacture of large NiMH batteries, but rather, it has patents on very specific improvements to NiMH batteries. Other companies manufacture NiMH batteries and have for decades.

· JamesDavis · 1 year ago

I think Rush Limbaugh is a pig and I never could stand him. Neither am I a fan of GM because they killed the hydrogen fuel cell battery and stomped down the electric car, but since Rush Limbaugh hates GM and electric cars, I'm now a GM fan and will probably buy a GM electric car when they bring one to market in about fifty years.

· TrasKY · 1 year ago

As someone who read all 28 pages of MT's reports of the non-Volt eligibles for Car of The Year, I am stunned that an auto-enthusiast like Rush would have even dreamed of taking them on. He could have made so much more fact-based hay out of the fact that the project was developed by a lifelong Republican CEO, who was forced out in a Hugo Chavez style government takeover of a privately held company. Not that I have any problem with that but, if Rush lived and operated in a fact-based reality, or even entertained based on facts, like Jon Stewart or Bill Maher, he could have gotten a lot of mileage out of holding up the Volt as the product of the innovation of the private sector. But he's a big fat idiot. Or so I read.

· Michael (not verified) · 1 year ago

I'm with Jim1961. I think this conspiracy theory garbage is just that, garbage. People work around patents all the time. No big deal. This issue is just something for lay people to grasp onto, and it makes for good movie entertainment (for some). We can add it to "we never landed on the moon", and "Kennedy was shot by three people". Enough already.

Here's another tip. If you want a car to stay in your garage for the rest of your life, buy it, don't lease it. Leasing=renting.

· Benjamin Nead · 1 year ago

I could also go on and on about how much of a wheezing windbag of the far right Rush Limbaugh is, but I'm guessing I would just be preaching to the choir here. As far a celebrities for or against electric cars, though, I thought it interesting to read the other day that the King of the Romance Novel and the "I can't believe its not butter" spokesman himself, Fabio, is now touting the virtues of plug-in transportation options . . .

http://latimesblogs.latimes.com/technology/2010/11/fabio-stars-in-electr...

The merchandising of electric cars is only going to get more interesting as they get closer to the showroom floors, folks.

· Kang (not verified) · 1 year ago

Nice work, Motor Trend. That tub of pig fat should be taken to task more often.

I think I'll re-subscribe to Motor Trend; it's been too long.

· Bill (not verified) · 1 year ago

I am still amazed that people even listen to Rush. I find people who wine about things w/o providing constructive solutions frustrating. The real point that should be made is why do we subsides big oil at all! If we did not the the true cost of fuel would be be felt and the EV1 would still be driving around. I have reserved a Leaf but am waiting to drive a Volt before I make a purchase.

· wayne baldridge · 1 year ago

Politics and posturing aside, the hardware will reveal itself in the long run and will be somewhere between Marketing claims on one side and the skeptics on the other, The market has supported the small to large (Smart cars to Hummers) for real and emotional reasons. The market will continue to support hybrids, EVs and extend range vehicles again for real and emotional reasons.

The love affair with the automobile continues with ever increasing choices. The responsibility of the Motor Trends is to sort out and publish the facts for us the public to make workable decisions and still exercise our passions.

Add comment

·

The content of this field is kept private and will not be shown publicly.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.
To prevent automated spam submissions leave this field empty.

All Discussions

States Consider Taxing Electric Cars to Make Up For Lost Gas Tax Revenue

Blog Post · 50 comments

Zach McDonald says:
Politicians in at least three states are reportedly considering the creation of plug-in car taxes. The new fees would...

Tesla Model S Range Exceeds Even Tesla's Expecations

Tesla Model S Article · 7 comments

Eric Loveday says:
According to Tesla Motors, the 85-kWh version of the Model S is expected to achieve 250-350 miles of range during...

Nissan's Fourth Electric Vehicle to be PIVO-Inspired Urban Commuter

Article · 12 comments

Brad Berman says:
Reports suggest that Nissan's fourth electric-only automobile will be a funky high-tech PIVO-inspired urban commuter...

My Treasure

Discussion · 0 comments

lyntornado2012 says:
Is an electric car a good thing?...

Canada's First DC Quick-Charge Station is Now Operational

Article · 8 comments

Eric Loveday says:
Mitsubishi of Canada moved a step or two closer to more convenient charging of its electric i hatchback with the...

Does EV Quick-Charging By the Minute Make Sense?

Nissan LEAF Article · 20 comments

Brad Berman says:
When drivers of gas-powered cars fill up at the gas station, they know they are paying a certain price for a clear and...

Wanted: Fair Costs for Electric Car Home Charger Installations

Chevy Volt Article · 43 comments

Josie Garthwaite says:
As a new generation of plug-in vehicles rolls off the assembly line, a new cadre of consumers has entered the market...

Mitsubishi Unveils PX-MiEV II Plug-in Hybrid Crossover SUV

Mitsubishi PX-MiEV Article · 9 comments

Eric Loveday says:
Mitsubishi will officially unveil its near-production-ready plug-in hybrid PX-MiEV II crossover at this month's 2011...

Projected EPA Range Ratings Emerge for All Versions of Tesla Model S

Tesla Model S Article · 6 comments

Eric Loveday says:
Accounting for all three variations in battery capacity, Motor Trend claims the 2012 Tesla Model S will likely earn an...

Comparing Early Criticism of Toyota Prius and Chevy Volt

Chevy Volt Article · 20 comments

Eric Loveday says:
How's the Chevrolet Volt similar to the original Toyota Prius that debuted in the US back in 2000? A dozen years ago,...