Coda Offers Slightly Cheaper Version of its Electric Sedan

By Eric Loveday · January 10, 2012

Coda Sedan

Coda will offer a $37,250 version of its electric Sedan.

Coda Automotive announced yesterday that it will offer two distinct versions of its electric 2012 Sedan. In addition to its originally planned sedan with a range of up to 150 miles, featuring a 36-kWh battery pack and carries a price tag of $39,900, Coda will launch a lower-priced version equipped with a 31-kWh battery and a range of up to 125 miles. This slightly cheaper version of Coda's Sedan will have an MSRP of $37,250.

Coda states that after federal tax credits, the base price of the 31-kWh Sedan will dip to $29,750, or slightly below the $30,000 threshold.

“Research shows that the high cost of today's alternative fuel technologies is one of the largest barriers that keep the average driver from purchasing an electric vehicle. Our continuous dedication to identifying affordable solutions and passing the savings on to our customers aligns with our mission of putting an electric vehicle into every garage.”

Phil Murtaugh, Coda's chief executive officer/p>

Coda is not indicating any changes in the lower cost version of its all-electric sedan, besides the downsized battery pack. Coda Automotive expects to begin delivering its first batch of sedans in February.

About the author

Eric Loveday is an automotive enthusiast who is passionate about everything auto. He purchased a 1970 Chevelle at age 16, quickly outgrew its dated engineering and outrageous consumption of gasoline, and sold it off. Eric developed a true passion for automotive writing after graduating from the University of Michigan with a degree in print journalism. Eric spent most of his time since then ...

Full bio · 145 posts

Comments

· Yegor · 18 weeks ago

That is great! Kudos to Coda!
A little bit more expensive than LEAF but bigger range!

· Londo Bell (not verified) · 18 weeks ago

Great for "marketing" purpose - now Coda can say "EV for under $30K." (with those small prints on tax credit, of course).

Utterly useless in terms of sales really. When one can afford a $40K vehicle, $2.5K isn't a big deal at all! Notice I say "afford," not "buy." Big difference.

· alt-e · 18 weeks ago

I am always happy when a car maker gives the public more EV choices, but this one is a bit of a small difference. I really think the Coda will do best with fleet buyers. Maybe they were having trouble meeting the prices fleet buyers were willing to pay and so shaved off a bit of their battery to meet the fleet buyers halfway.

I would advise them to basically stick to fleet buyers for a while and gain experience with making their cars work well. Once they have done that they should find a better and more up to date car body to put their power plant in and then start selling to the public in full force. Fleet buyers are much more accomidating customers for something that is more Beta. Coda really needs to get a solid reputation by cars on the road and fleets could do that for them with less risk.

· Bill (not verified) · 18 weeks ago

Not sure if somebody here watch the documentary " Who killed the Electrical Vehicle".
GM built the EV1 10 years ago but they drew all of them back and crashed/pressed all of them to a sheet. this hurt the heart of a lot of EV fans. what a shame!

now, Americans have more options.

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